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Results 1-10 of 27 (Search time: 0.002 seconds).
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Issue Date
Title
Author(s)
Subject
2018
Opportunities and Challenges For McVities in Cookies Segment
Nagpal, Raman
;
Singh, Anil Kumar
Cookies Business; Biscuit Industry; 113036
2018
Sales Drive of Imported Range in Gourmet Stores and benchmarking Key Hyper Stores
Narula, Akshay
;
Potnuru, Basant K.
Gourmet Stores; Biscuit Industry; 113007
2017
Merchandising, WoW and Visibility Improvement
Parashar, Ishita
;
Raina, Reeta
Merchandising; Biscuit Industry; 10319
2017
Distribution Benchmarking of McVitie’s with Britannia and Evaluating the Brand Awareness of McVitie’s Biscuits among Consumers
Bansal, Mirnalika
;
Potnuru, Basant
Distribution Benchmarking; Biscuit Industry; 10324
2018
Establishing Rs. 10 Portfolio in terms of Availability and Visibility
Vats, Tushar
;
Raina, Reeta
Biscuit Industry; Portfolio Management; 113054
2017
Modern Trade Opportunity and Challenges of McVities’s at Traditional Retail
Bhanot, Vishwajeet
;
Kaul, Rohit (Industry Mentor)
Trade Opportunity; Biscuit Industry; 10386
2014
To do the GAP analysis of Digestive range availability - McVities v/s Britannia in General Trade, Karnal (Haryana)
Sachdeva, Vipul
;
Bhatt, Prachi
GAP Analysis; Biscuit Industry; 221170
2017
Distribution Benchmarking of McVitie’s Biscuits with Britannia and Evaluating the Brand Awareness of McVitie’s Biscuits among Consumers
Thotad, Pavan B
;
Anand, Mohit
Distribution Benchmarking; Biscuit Industry; 251038
2017
Productivity Analysis & Improvement Programme
Rastogi, Rishubh
;
Zameer, Asif
Productivity Analysis; Biscuit Industry; 251114
2017
Distribution Benchmaring With Britannia Of Mcvitie’S Biscuits
Pahuja, Rahul
;
Kapoor, Payal S.
Distribution Benchmarking; Biscuit Industry; 251045
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27
Technical Report
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4
Brand Positioning
3
Distribution Benchmarking
2
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2
GAP Analysis
2
Market Analysis
2
Merchandising
1
09320
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09338
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10319
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Raina, Reeta
3
Swaminathan, Freda
2
Kaur, Sumeet
2
Kumar, Alok
1
Agrawal, Nishant
1
Agrawal, Vaibhav
1
Anand, Mohit
1
Bansal, Mirnalika
1
Basu, Sriparna
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Bhandula, Paras
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