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| Issue Date | Title | Author(s) | Subject |
|---|---|---|---|
| 2016 | Brand Representation of Mcvities Biscuits in Vadodara City | Mehra, Sudhanshu; Sethi, Raman | Brand Representation; Biscuit Industry; 241150 |
| 2016 | Brand Representation of Mcvitie’s among Retailers and Consumers in Sahibabad | Bhandula, Paras; Kumar, Alok | Brand Representation; Biscuit Industry; 09320 |