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Issue Date	Title	Author(s)	Subject
2021	The Impact of Mood Marketing on Consumer Buying Decision	Gupta, Aditi; Sekhar, Chandra	Mood Marketing; Consumer Buying Behaviour; 281003
2021	Study on Consumer Acceptance of Smart Home Automation	Thind, Gurleen Singh; Kumar, Neeraj	Smart Home Automation; Consumer Acceptance; 133075
2021	Marketing Analytics Using R Package	Maleta, Varun; Hernal, Ashok	Marketing Analytics; R Package; 133115
2021	Strategies to Enhance User Engagement on E-Learning Platforms	CM, Karthic; Joshi, Mukul	E-Learning Platforms; User Engagement; 133078
2021	Creative Strategies used by Food Tech Companies and Quick Service Restaurants on Instagram during the COVID-19 Lockdown in India	Seth, Nikita; Tripathi, Rakhi	Food Tech Companies; Quick Service Restaurants; 133031
2021	Impact of Work from Home on Psychological Loneliness: An exploratory study	Saxena, Srishti; Verma, Subir	Psychological Loneliness; Work from Home; 133050
2021	Impact of Online Branding Through Social Media Channels on Consumers	Jhanwar, Pragya; Kumar, Alok	Social Media Channels; Online Branding; 133033
2021	FinTech Startups: Spearheading Financial Inclusion & Literacy in India	Beri, Sumeer; Joshi, Mukul	FinTech Startups; Financial Inclusion & Literacy; 133052
2021	Analyzing performance of defensive as well as sin stocks during pandemics and other financial crises	Singh, Manisha; Sharma, Gagan	Sin Stocks; Financial Crises; 024027
2021	Impact of ATL and BTL Marketing Strategies on the Indian FMCG Consumer	Valecha, Kunika; Sharma, Gagan	Indian FMCG Consumer; ATL and BTL; 024025