Showing results 1 to 20 of 47
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Issue Date | Title | Author(s) | Subject |
2015 | Account Receivable Management at J.W. Marriott | JAIN, ANKIT; Kumar, Alok | Account Receivable Management; J.W. Marriott; 231026 |
2021 | Adoption of e-textbooks | Nikumb, Vipul Raj; Kumar, Alok | E-Textbooks; Online Platform; 133134 |
2017 | Analysing In-bound Merchant Technical Support Process and Reduce Total Inbound Calls: A Case of Shopclues.Com | Newatia, Nimish; Kumar, Alok | E-Commerce; Merchant Support; 251169 |
2015 | B2B e-commerce in India | Raizada, Aniroodh; Kumar, Alok | B2B; e-commerce in india; 231024 |
2014 | B2B Sales and Buying Process Study in Corporate Training in NCR | Choudhary, Ankit; Kumar, Alok | Buying Process; Corporate Training; 221024 |
2017 | Brand Positioning of Toshiba Light Commercials | Khattar, Ushma; Kumar, Alok | Brand Positioning; Air Conditioning Industry; 10383 |
2016 | Brand Representation of Mcvitie’s among Retailers and Consumers in Sahibabad | Bhandula, Paras; Kumar, Alok | Brand Representation; Biscuit Industry; 09320 |
2016 | Business Development of Project on RFID Cards Student Security System | Garg, Kavish Mohan; Kumar, Alok | Business Development; Student Security System; 241060 |
2016 | Business Development of Services: An Empirical Study | Abhishek, Kumar; Kumar, Alok | Business Development; Customer Engagement; 241065 |
2017 | Business Matrix of Totaline | Soni, Rajat Kumar; Kumar, Alok | Business Matrix; Spare Parts Business; 10329 |
2016 | Competing through Operations Excellence: Agility, Adaptability & Analytics | Das, Jitendra K; Sharma, Mohita Gangwar; Kaur, Sumeet; Kumar, Alok | Operations Research; Business Analysis |
2015 | Consumer Preference towards a Website for an Adventure Travel Company | Sharma, Ankit; Kumar, Alok | Consumer Preference; Adventure Travel Company; 231027 |
2017 | Digital and social media campaigns in an adventure Tourism Company | Jain, Vaibhav; Kumar, Alok | Digital Marketing; Social Media Marketing; 10341 |
2022 | Effectiveness of Learning & Engagement Initiatives taken by DHL Operations in Pandemic | Rastogi, Alankrati; Kumar, Alok | Learning & Engagement Initiatives; DHL Express; 291063 |
2016 | Enhancing online presence of the company through Digital Marketing | Saxena, Sidharth; Kumar, Alok | Digital Marketing; Search Engine Optimization (SEO); 241145 |
2015 | Gap analysis of McVitie’s in NOIDA region as compared to the competitors | Sharma, Ankur; Kumar, Alok | Gap analysis; McVitie’s; 231029 |
2014 | Gap analysis for the Digestive brand of McVities with Britannia’s | Kumar, Ankit; Kumar, Alok | GAP Analysis; Biscuit Industry; 221026 |
2014 | Gap Analysis in conversion from Service Warranty to AMC | Kapoor, Ankit; Kumar, Alok | GAP Analysis; Air Conditioning Industry; 221025 |
2014 | GAP Analysis in retention of AMCs | Bansal, Ankit; Kumar, Alok | GAP Analysis; Retention of AMCs; 221023 |
2022 | How Digital Marketing Campaigns are Shaping Consumers’ Buying Patterns (FMEG Industry) | Samariya, Suryansh; Kumar, Alok | Digital Marketing; FMEG Industry; 291117 |