Browsing by Subject Consumer Behaviour
Showing results 1 to 2 of 2
| Publication Date | Title | Author(s) | Subject |
|---|---|---|---|
| 2026 | Investigating Customers Motives Towards Participation in Opportunistic Returns in E-Commerce Platforms: An Empirical Analysis | Sahu, Aditya Kumar; Nandy, Indranil; Shardeo, Vipulesh; Padhy, Ramakrushna | Consumer Behaviour; E-Commerce; Opportunistic Returns; Ordinal Priority Approach; Retail Operations; Faculty Article; Journal Article; Faculty Research Article; Research Article; Faculty Research Paper |
| 2026 | Namaste Alexa: The Impact of Non-Native Language Queries on Voice Assistant Usage Intentions | Kaur, Jaspreet; Agarwal, Shailja; Kaur, Sumeet; Mogaji, Emmanuel | Anthropomorphism; Communication Accommodation Theory; Consumer Behaviour; Cultural Sensitivity; Emotional Response; Multilingual Users; Voice Assistants; Faculty Research Paper; Journal Article; Faculty Article; Faculty Research Article; Research Article |